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Public Radio’s Audience Focus
Last week, I had the honor to host the first panel of the Greater Public and Public Radio Program Director (PRPD) Audience Development Summit. Throughout the two-day virtual event, leading voices in Public Media offered
Launching The New 98.9 KPNW in Seattle – Behind The Scenes
Today Hubbard Radio Seattle launched the newest Triple A station in America, 98.9 KPNW, “Seattle’s Home For Music Lovers.” Hubbard choseKPNW as the call letters as an homage to how locals refer to
Billboard – Public Radio’s Winning Music Strategy: Music Discovery
As I wrote in a Paragon blog from last May, several public radio Music Discovery stations are defying the odds with high audience ratings. Despite not playing the Nielsen commercial radio
Shutdown of BDS Radio Airplay Charts Shakes Up the Triple A World
As you’ve likely heard by now, on September 22 Luminate announced that, beginning in December 2022, use of BDS will cease and Luminate will begin partnering with Mediabase. Luminate, formerly
Contextualizing the Uncomfortable in Music Programming
Now more than ever before, there is a delicate balance that music stations must walk when evaluating an artist’s personal behavior and public statements. There are times when playing music
Juneteenth Ushers in Two New Urban Alternative Stations: Carbon Sound in Minneapolis and HYFIN in Milwaukee
Carbon Sound in Minneapolis and HYFIN in Milwaukee, America’s two newest Urban Alternative radio stations, launched over the Juneteenth holiday weekend. Both stations enjoy healthy ownership pedigree and deep roots in their
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