A three-part webinar series on sustainable streaming & podcast revenue for public radio through programmatic advertising.

There’s potential revenue running through your station right now…through your streams, through your podcast feeds, through every hour of digital inventory and most public radio stations aren’t capturing it.

The biggest names in public media podcasting are already running programmatic ads, and the technology that makes it possible isn’t complicated or out of reach. But, doing it right, in the public radio way, is the key to earning listener satisfaction and new revenue.

Thank you to those who joined us for Part One: Unwrapping Public Radio’s New Revenue Stream!

This is the first of three conversations on digital audio ad networks from Paragon, in partnership with SoundStack.

Missed it? Watch the replay below.

Want the cliff notes from the webinar? Check out the recap blog from Paragon’s Mike Henry.

The second webinar will go deep into a real public radio case study with new revenue results. Coming June 2026, the exact date will be announced soon.

If you have any questions on programmatic advertising for your public radio station, contact Paragon CEO Mike Henry at mike@teamparagon.consulting.