Americans need public media.  But what we needed from public media yesterday is not what we need from it today.

Join fellow public media broadcasters for a discussion about how we can put community building strategies into action.

Join Us For A Virtual Interactive Discussion

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Wednesday, April 9

2:00pm ET/11:00am PT

April Topic: 5 Lessons From Building a Community for CNN

When CNN set out to build CNN+, building community was a big part of the plan. Patrick O’Keefe, CNN’s former Director of Community and Interactive Product, spearheaded this effort. Prior to that, he helped media companies like Forbes, Ad Age, Men’s Health, and The Business Journals. All told, he has been building communities and interactive products for 25 years.

At our next Beyond the Broadcast virtual event, we’ll hear about what he’s learned from his experience building communities for media brands.

Watch past discussions on YouTube or listen to the podcasts on Spotify or Apple.

Watch the film that started the conversation!  Join or Die streaming now on Netflix.

This January, our Community Building Consultant, Seth Resler, will lead an online course designed to help public media broadcasters create communities that deepen audience engagement. Registration is open now for a limited time!

Film revisiting ‘Bowling Alone’ revives calls for public media to focus on civic engagement – Current, September 12,2024

Civic Engagement, Social Capital, and Robert Putnam’s “Bowling Alone” — A Critique – NCFB, September 6,2024 (Scroll down to “Food for Thought”)